There is little doubt that those businesses that update their websites with regular, unique, knowledgeable business blog content do much better in Google and other search engines than those that don’t.In a nutshell, good business blog content keep visitors on the website, and attract relevant incoming links from social media, industry websites, discussion lists and forums.Aside from search engine optimisation, there are two other important benefits of business blogging: direct sales and brand awareness.Top internet marketing expert Chris Garret reckons that business blogging is simply unbeatable when it comes to creating quality incoming links. He says that business blog posts bring targeted, quality prospects that most often evolve into solid sales leads. This all comes from the large amount of added attention that is created by a business blog.Read the full http://www.Newsvend.com article on the 15 reasons why every business needs a business blog here.
There are several stages to the process but they centre around analysing where spending can be cut and where spending needs to increase in order to gain ‘quick wins’. These enhance how your business looks on paper and help you optimise the business’ strength in order to fetch the highest possible sale price. Profitability is important when selling a business. Therefore, do what it takes to show that your business can make money for the prospective buyer, and you never know, you may even reap the benefits in the short-term as well. Once you are confident that the value of your business has been maximised, the next step is to seek the help of a solicitor or an accountant who can advise on the most appropriate valuation technique to use for your business. Marketing the business as up for sale is the next step and listing your business in a ‘businesses for sale’ publication can be an effective way to target genuine prospective buyers saving you time and money.
How many times have I read about the stuff people wished they’d been taught at business school? Why do entrepreneurs have to go through the tough lessons themselves? I mean, sure, making mistakes and learning from them is all a rite of passage for business owners, but you get the hunch that someone at business school could have saved you just some of the bother.Here’s a few of my tips. I’m sure others have their own to add.Always know your cash position. Cash really, really is king.Automate where possible.Shit happens. But it’s never as bad as it first seems.Slow days are good. Use ‘em for thinking and brainstorming.When it comes to marketing: test, record, test, record. Rinse and repeat.Tough times won’t last, but tough guys and gals do.Never try to sell a business in a recession or when your business isn’t doing as well as it has in the past.
Entrepreneaurs are the life-blood of the economy. In these tough and turbulent times, the risk isn’t the reward. Those that give it a go and make it through the recession will thrive and so will their communities. Seize the opportunity. Watch this great video from grasshopper.com.
Yesterday, President Obama announced a major boost for small businesses across the United States. The US Treasury is going to buy up to $15bn of Small Business Administration (SBA) loans in a bid to increase liquidity in the business loans market and provide a massive stimulus to small enterprises. President Obama said: “Small businesses are not only job generators, but the heart of the American dream. Too many entrepreneurs can’t access the business capital they need to start or grow their businesses.” Clearly, the objective of this new policy is to change this situation immediately. The point is that in this period of financial illiquidity, many firms are at risk of going under not because their businesses are inherently unprofitable, or even that they are experiencing a major downturn in sales. It is because they naturally experience sales cycles and that the usual access to bank funds to shore them up during the low points has been denied to them over the past 18 months. Let’s hope that the top-down directives of this new policy are implemented in a fair, proper and intelligent manner.
